The business of freight forwarding is built of a strong understanding and management of logistics, where they directly handle shipments from customers and ensure it reaches its destination within a stipulated time. The competition is fierce and the scope for margins quite nice.
Nowadays, customers are well-informed and discerning. They spend quite a lot of time doing their homework before actually approaching your organisation for a quote or a shipment request. So you need to be equally saavy in delivering their needs as quickly as possible before they turn to another competitor. As interesting as freight forwarding is, it is also equally challenging and comes with its share of headache.
So how can you manage your shipping problems?
The customer is always looking for the best price he or she can get for the services they require. They have probably got a dozen quotes and approach you to get a final quote to make that final decision. Obviously, getting a quote is dependent on a number of factors such as type of goods, size, dimensions, and other aspects that have to be considered from a high-level for a ball-park number. If you take your own time to get back to the prospect, chances are that the customer has already moved on or forgotten you. You need to let them know you care by getting back to them in time with their questions.
A good customer experience can even bring back referral customers in the long run. The quote you offer should also be at par with the market trends. Today with almost every piece of information available online, it is very easy to verify prices across the board. So you must come across as a credible agency who can deliver at nominal prices. In order to be able to charge nominally, it means that pricing is balanced against the services offered. If you do not have a process in place that helps you determine easily, whether the costing is higher or lower for the required services, then you may doing business at a heavy price.
A low-cost solution should also be meaningful, without which it impacts the business. One of the biggest headaches associated with shipping is the large volume of invoices that the business generates through its numerous shipping consignments to different locations. Unless you have a method or staff who can verify the invoices and ensure that the rates are in compliance, there is a good chance that you may be receiving overcharges and paying it without knowing it. So invoicing is critical to your business and you must track them meticulously.
If your business is spread across locations, then it may be prudent to invest in a single tool that can manage the entire business. This will also give you the big picture about your business and how it is progressing. It is also important to be well aware of the transportation laws to avoid potential losses. The rules of freight shipping are different from normal parcel delivery. So make sure you understand the business inside-out!